UI / UX Design for Telefónica Group Brands

One Group, Many Voices

While working at MBO agency, I was part of the team responsible for designing digital products for some of Telefónica Group's most well-known telecommunications brands: Movistar, O2, and Vivo.

My role covered both interface design and user experience definition across a variety of mobile and fixed-line service products.

Scope of work:

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  Interface design for self-service apps and mobile services.

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  Adapting design patterns to fit each brand's identity and tone of voice.

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  Close collaboration with product owners, developers, and QA teams in agile sprints.

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  UX and UI improvements to enhance usability and visual consistency.